+

Planning Your 2018 Goals? Don’t Forget This Crucial Element

One of the most valuable things you can do for your business each year is create your marketing plan based on realistic numbers – and that process includes defining your strategy, setting goals, and putting together a budget. It’s not too early to start planning. Large companies have already been working on their strategic plans […]

Read More
+

Would Your Business Be Able to Recover from a Disaster Like This One?

Sometimes bad stuff happens… like 203 years ago today – one of the most disastrous days in the history of our country. It was during the War of 1812. And as we know all too well, all bets are off during wartime (and often during peacetime also). British forces overwhelmed American militiamen at the Battle […]

Read More
+

Critical Reminder that Hope is NOT a Strategy

Thousands of firefighters across 10 states west of the Mississippi River are battling massive fires that have destroyed homes and displaced hundreds of people and, in some cases, continue to burn out of control… Wildfires remain active in Alaska, California, Colorado, Idaho, Montana, Nevada, Oregon, Texas, Washington and Wyoming, according to the National Interagency Fire […]

Read More
+

Wearing Too Many Hats? It’s More Dangerous than You Ever Imagined

Do you respond to emails during staff meetings? Check your texts in the middle of a business lunch? Answer a call while typing out a report? You just became an 8-year-old… literally.   You Can’t Outsmart Your Brain Some people pride themselves on being ‘exceptional’ multitaskers. But research says there’s no such thing. A study […]

Read More
+

Branding Your Company with Right Color Choices

Attitudes and perceptions about your business will mimic the colors you choose for marketing your business. So it should go without saying that you choose colors that reflect how you want to be known. And mind you, that’s not necessarily your own personal favorite color. Here’s what you should know about branding with color… First […]

Read More
+

The REAL Reason the Rich Get Richer and the Poor Get Poorer

Suppose you sold all your possessions and sailed around the world for the next year or two. When you returned, how much of your accumulated knowledge would still be relevant – and would justify the same salary you were paid before you left? Probably 30 to 50 percent would be outdated. You might even have […]

Read More